GV Film Ltd were happy to continue a long running history of theatrical trailers for Parkland Entertainment with ‘It Snows In Benidorm’. Working closely with Parkland and Magus Marketing we crafted the trailer to build on Parkland’s impressive UK release of Timothy Spall’s previous release with Parkland, ‘The Last Bus’. GVFilm also created re-formatted and re-cut social media assets.
Before the UK release the trailer was also used by Rialto Distribution in New Zealand racking up almost a quarter of a million hits on Youtube alone.
Bank worker Peter lives a grey life in Manchester dealing with late repayments and posting daily about the weather. After an unexpected early retirement, he decides to visit his brother in Benidorm only to discover that he has disappeared. As Peter searches for clues, his encounters with an eclectic cast of characters only lead to further confusion. In looking for his brother, can he rediscover himself? Timothy Spall excels as a downtrodden man struggling to impose sense on the events around him, in a hapless detective story played out to a carnivalesque backdrop of Brits abroad. Director Isabel Coixet (The Bookshop) takes inspiration from producer Pedro Almodovar by creating a bold combination of deadpan reality and fantastical imagery in a tale about everything – and nothing.
‘It Snows in Benidorm’ is in UK & Ireland cinemas on August 19