Sound has tremendous power over our brains. Partnering with Pollen Music, Dolby conducted a study with over 100 participants and analysed their brain activity whilst listening to Pink Floyd’s ‘The Great Gig In The Sky’ remixed in Dolby Atmos. The immersive element of surround sound created a perfect environment to study what happens when music takes over our neurons.

The promo is hosted on Dolby’s front page for Dolby Atmos music technology.

Directed and shot by Dan Poole and crewed by Timebomb Pictures. Edited, graded and mixed at GV Film Limited.